Star Trek, Star Wars and Green Day (or tips for the reinvention of lucrative franchises)
Hello all formerly relevant high-profile franchise entertainment properties. (Yeah, I’m talking to you, Jaws and Jurassic Park.) Looking for some strategies for getting back on top. Well, go no further. Unsolicited advice follows.
I saw Star Trek last night. It got me thinking about rebooting franchises. I was never a huge Trek fan, but I’m pretty [...]

Michael Landweber writes literary fiction that many find oddly compelling. He lives in Washington, DC with his wife and two children, who tolerate him. His stories have appeared in Pindeldyboz, Fourteen Hills, Barrelhouse, American Literary Review, Fugue and some other places. He is an Associate Editor at the Potomac Review and the Associate Director of a non-profit organization. He likes titles with the word “Associate” in them. He can also be found blogging about TV and other fun stuff at Pop Matters.